With 25 years of experience, Alex is passionate about bringing business, technology, and people together to create solutions that make an impact. As the owner of Coefficient Solutions, he leads with a vision rooted in trust, transparency, and collaboration with the team and with our clients. When he’s not working, Alex enjoys traveling, watching comic book movies, or cheering on the Sacramento Kings with his wife, two grown kids, and family dog.

With over two decades of marketing experience spanning both corporate and small business environments, Kathleen brings a strategic approach to every project. She is dedicated to understanding the unique challenges of each client, helping them succeed and grow in their specific market space. As project manager, Kathleen coordinates cross-functional teams, ensuring that every aspect of a project is executed seamlessly, while maintaining a strong focus on client goals and satisfaction.

With five years of marketing experience for small businesses, Veronica helps entrepreneurs grow by creating tailored strategies and providing expert administrative support. As a Gallup Strengths workshop support expert, she oversees participant coordination, creates documents using Cascade software, develops templates, and handles calendar management. Based in sunny San Diego, Veronica enjoys life with her supportive husband and adorable furbaby.

Will is a passionate copywriter and digital marketing specialist dedicated to helping businesses and individuals share their unique stories to build and strengthen connections. In addition to his marketing expertise, Will provides Gallup Strengths workshop support, managing all the backend tasks to ensure Strengths coaches have everything in place for success. Based in Huntington Beach, California, Will enjoys making art, listening to music, and spending time with friends and family.

Francesca is a versatile professional specializing in email marketing, social media campaigns, and creative graphic design. She is passionate about helping clients maintain alignment with their brand goals and identity, while easing their workload with polished deliverables. Outside of work, Francesca enjoys traveling, watching movies, fitness, and spending time with loved ones in the San Francisco Bay Area.

Jess is a skilled digital marketing specialist with expertise in graphic design, web design, development, and maintenance, supporting both internal teams and external clients. She brings a blend of technical proficiency and creative vision to deliver impactful digital solutions. Outside of work, Jess enjoys dancing, spending time with her love ones, driving around, and exploring her love for cooking.

Tawnie is a skilled administrative professional specializing in payroll, invoicing, and handling essential business tasks. She takes care of everything on your checklist that you don’t have time for, allowing you to focus on growing your business. Based in Southern California, Tawnie combines her love for sports with a passion for organization and efficiency, ensuring your administrative tasks are always managed smoothly.